Microsoft dates the pre-orders of its mini-fridge Xbox Series X
So the Xbox Series X fridge was (really) not a fad from Microsoft. The Redmond firm has just confirmed that its Series X-like fridge will be available for sale in December.
Pre-orders for the Xbox Mini Fridge will start on October 19th, and good news for Xbox and fridge fans, Europe is concerned (as well as the US, UK and Canada). In France, the Xbox Mini Fridge will be distributed in Micromania stores. The price is 99,99 dollars.
The Xbox Mini Fridge will hold up to 12 cans. A USB port will allow to recharge the device and the Xbox Velocity Cooling Architecture will ensure the internal cooling. Beyond its strange aspect, the Xbox Mini Fridge is clearly part of the new marketing strategy of Microsoft, a strategy based on a communication with an offbeat tone. This com turnaround is also visible in some American ads about the Series X or the Xbox Game Pass.